March 2013 archive

Supermarket Sarah/ TRAID wall @London College of Communication

Thank you LCC for a super Green Week 2013! I was invited back this year to create a wall for TRAID at London College of Communication.

TRAID wanted to show the process of how their clothes start from unwanted items, get sorted in sorting depots and are then up cycled by their designers and sold in their stores for added value, helping to reduce landfill and develop sustainable livelihoods all over the world.

I interpreted this as TRAID MAKE UNHAPPY CLOTHES HAPPY!

so Sophie Abboud, a student from London College of Fashion helped me create a WONDER WALL of clothes which started sad and limp and then gradually became brightly coloured and dancing! we dotted the wall with some photos of the process and showed flying bird scissors swoop in to do the up-cycling to make sense of it all.

There was all sorts going on through out the day and Traid and Patrice John-Baptiste from Open Wardrobe had a great workshop going on customising clothes.

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